Your website asked for honesty

Paste your URL.Get roasted.Fix what costs you clicks.

RoastRank turns your website into an honest AI roast, a conversion score, and three prioritized fixes you can actually use. Funny enough to share. Serious enough to improve the page.

Basic roast and conversion score included free.

Sample audit preview

roastrank analysis

Your homepage is trying to close the deal before saying what you sell.

67/100
The roast

“Your headline says ‘innovative solutions,’ which is business-speak for ‘we misplaced the actual point.’”

Message clarity74
Conversion path58
Trust signals66
Mobile experience81
3 priority fixes ready

Built to audit

Shopify storesSaaS foundersCreatorsFreelancersLocal businessesStartups

A roast with receipts

The joke gets attention. The audit tells you what to do next.

RoastRank pairs blunt, shareable feedback with a structured professional review. You see what feels off, why it hurts conversion, and where to focus first.

URL-powered

A roast based on the page you actually published.

Submit a website URL and goals so the feedback stays grounded in your offer, copy, structure, and customer journey—not a generic checklist.

Conversion score breakdown

See the score by category, so a single number becomes a useful map of strengths, leaks, and missed opportunities.

ClarityWhat do you do?
TrustWhy believe you?
ActionWhat happens next?

Professional website audit

Get the straight assessment behind the roast: messaging, hierarchy, trust, usability, and conversion friction.

Premium redesign mockups

Upgrade when you want the recommendations translated into a clearer before-and-after design direction.

No 47-item homework list

Your next three moves, ranked.

RoastRank prioritizes the fixes most likely to make the page clearer and easier to act on. Start at one. Keep going when it earns its place.

01

Make the promise specific

Replace vague hero copy with a clear outcome, audience, and reason to act now.

02

Cut the competing CTAs

Give the page one obvious next step instead of making visitors choose between five buttons.

03

Move proof above the fold

Show evidence near the claim so visitors do not have to hunt for a reason to believe you.

How it works

From “something feels off” to a ranked action plan.

Step 1

Paste your URL + goals

Tell RoastRank what the site sells and what you want visitors to do.

Step 2

RoastRank analyzes it

The AI reviews messaging, trust, hierarchy, usability, and conversion friction.

Step 3

Get results worth sharing

Receive the roast, score breakdown, audit, and your three highest-priority fixes.

Built to be shared

Post the punchline. Keep the useful part.

A good roast starts conversations. A clear score makes comparison easy. An actionable audit turns the attention into a better website—without invented testimonials or vanity metrics.

Share card preview

“Your CTA is hiding like it owes the hero section money.”

Conversion score

67/100

Start free. Upgrade for volume.

Get the verdict before you buy the toolkit.

Run a basic roast and score for free. Paid access is for ongoing optimization, deeper comparisons, and visual redesign support. Current plan details are shown during signup and in your account.

Free

Get roasted

The fast, useful verdict on your current page.

  • Basic AI roast
  • Conversion score
  • Top-level findings
Try the free audit
Paid upgrade

Keep improving

For founders, teams, and agencies auditing more than one moment in time.

  • Unlimited audits
  • Competitor analysis
  • Premium redesign mockups
Create an account

Your website can take it.

Paste the URL, set the goal, and get the honest feedback your homepage has been avoiding.

Roast my business